Amazon Studios is taking to the streets to promote Ben Affleck’s “Air,” which chronicles the beginnings of the iconic Air Jordan sneaker brand. The studio has teamed up with iconic sneaker culture icon Jason Markk to host a multi-city consumer experience, dubbed “Fresh Air,” which ties into the film’s social…
Nike
Americans spend tens of billions of dollars on basketball sneakers every year. Sure, everybody needs shoes, but it shouldn’t matter if your choice bears the Nike swoosh, Adidas’ three stripes or the Converse star. In most cases, consumers aren’t simply buying footwear; they’re investing in the fantasy of walking in…
Ben Affleck says he never would have made “Air” without Michael Jordan’s blessing, but that blessing came with one major request. Her name? Viola Davis. Directed by Affleck, the movie stars Matt Damon as Sonny Vaccaro, the Nike employee who convinced Jordan (Damian Young) to sign the deal that allowed…
Childhood friends Matt Zingler and Tariq Cherif passed the time in South Florida by throwing parties. Soon, those parties turned into scrappy live music events, which then became well-oiled monthly showcases featuring now A-list artists like Kendrick Lamar. In 2015, the duo organized the inaugural Rolling Loud festival, which filled…
Super Bowl Sunday is as much about the ads as it is about the on-field action.
“I would have said, ‘How are we going to make 50 great movies? How is that possible?’ There’s no committee big enough.”
Ben Affleck and Matt Damon are reuniting as business partners with the launch Artists Equity, a production venture backed by RedBird Capital Partners that vows to expand profit participation and provide a “talent-friendly” environment to creatives. Media investor Gerry Cardinale’s RedBird is said to have committed at least $100 million…
If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission. Black Friday doesn’t technically kick off until Nov. 25, but more and more retailers are pushing hard on early-bird deals in order to beat out competitors. And we’re not…
Mila Kunis, Debra Messing and Mayim Bialik are among more than 200 celebrities and entertainment executives who have signed an open letter calling on Amazon and Barnes & Noble to remove the antisemitic documentary and book, “Hebrews to Negroes: Wake Up Black America,” from their respective platforms. The letter was…
Samuel L. Jackson is back on Broadway for the first time in a decade in “The Piano Lesson,” the new production of the August Wilson play directed by Jackson’s wife, LaTanya Richardson Jackson. In a keynote conversation at Variety‘s 2022 Business of Broadway breakfast, the busy Marvel movie star revealed…
Los Angeles-based real estate developer The Ratkovich Company, which brought the Hercules Campus in Playa Vista to life for Google and YouTube Studios, and a J.P. Morgan Global Alternatives investment group have acquired a three-acre property near Downtown Culver City with plans to develop it into a creative campus like…
Film Fest 919 in Chapel Hill, N.C., will open its fifth edition with the screening of action-drama “Devotion,” starring Jonathan Majors and Glen Powell, on Oct. 19. Along with the opening night screening, FF919 will also honor “Devotion” director J.D. Dillard with the New Horizon Award. Set during the Korean…