Sir David Attenborough has broken Jennifer Anniston’s record for the fastest time to reach 1 million followers on Instagram.
The 94-year-old British broadcaster and environmentalist hit the seven-figure follower mark in four hours and 44 minutes after joining the platform on Thursday, according to Guinness World Records.
Aniston reached the same milestone in five hours and 16 minutes when she took to Instagram last October.
Attenborough’s first post was a video of himself warning about environmental disasters.
“I am making this move and exploring this new way of communication to me because, as we all know, the world is in trouble,” he said. “Continents are on fire. Glaciers are melting. Coral reefs are dying. Fish are disappearing from our oceans. The list goes on and on. Saving our planet is now a communications challenge.”
Attenborough, who has amassed more than 3 million followers, said he will be posting more videos about saving the planet in the coming weeks.
“Over the next few weeks I’m recording messages to explain what the problems are and how we can deal with them,” he went on. “Join me. Or as we used to say in those early days of radio: Stay tuned.”