Taylor Swift Explains New Song, ‘Lavender Haze’, From ‘Mad Men’ Origin to Relationship-Protecting Theme

Taylor Swift kept the “Midnights” oil going once again with the late-night revelation of yet another new song, with an explanation of its subject matter to match. But this time, indications are that she may keep going into the wee hours and not just call it a night at 12:02 a.m.

The new song Swift revealed and talked about as the clock struck 12 on the east coast is “Lavender Haze.” About the song, Swift said in a video message on Instagram: “Track 1 on ‘Midnights’ is ‘Lavender Haze,’ and I happened upon the phrase ‘lavender haze’ when I was watching ‘Mad Men.’ And I looked it up because I thought it sounded cool, and it turns out that it’s a common phrase used in the fifties where they would just describe being in love. Like, if you were in the lavender haze, you were in that all-encompassing love glow… and I thought that was really beautiful. And I guess theoretically, when you’re in the lavender haze, you’ll do anything to stay there and not let people bring you down off of that cloud. And I think a lot of people have to deal with this now, not just like ‘public figures.’ because we live in the era of social media, and if the world finds out that you’re in love with somebody, they’re going to weigh in on it. Like my relationship for six years: we’ve had to dodge weird rumors, tabloid stuff, and we just ignore it. So this song is about ignoring that stuff to protect the real stuff. I hope you guys like it.”

Although Swift has been revealing the 13 song titles for “Midnights” one by one, “Lavender Haze” is only the second song that Swift has actually revealed the substance of.

The previous one was “Anti-Hero,” which on Monday she called “one of my favorite songs I’ve ever written. I really don’t think I’ve delved this far into my insecurities in this detail before. You know, I struggle a lot with the idea that my life has become unmanageably sized, and that I, you know… not to sound too dark, but, like, I struggle with the idea of not feeling like a person. But don’t feel bad for me. You don’t need to. But this song is a real guided tour throughout all the things that I tend to hate about myself. We all hate things about ourselves, and it’s all of those aspects of the things we dislike and like about ourselves that we have to come to terms with if we’re going to be this person. So, yeah, I like ‘Anti-Hero’ a lot because I think it’s really honest.”

The other song titles Swift revealed prior to “Anti-Hero” (which is track 3 on the album) were “Maroon” (track 2), “Midnight Rain” (track 6), “Question…?” (track 7), “Vigilante Shit” (track 8) and “Mastermind” (the closing track, 13). Beyond the basic 13 songs, a Target deluxe edition will include a 14th original song, along with two remixes.